Equativ announces strategic partnership renewal with Seedtag and the extension of their contextual AI solution into Equativ’s curation offering
Equativ, the leading independent adtech platform, and Seedtag, the leader in contextual advertising, announce today the extension of their global strategic partnership into Equativ’s curation offering. Seedtag has selected Equativ’s curation platform to enrich its contextual targeting solution with the power of Equativ’s targeting capabilities and premium ecosystem. The common goal of this partnership is […]
Equativ’s curation platform + Qortex’s exclusive access to intrinsic in-game inventory within Minecraft and other virtual environments help bring advertisers closer to gaming audiences
New York, March 8th, 2023 — Equativ, the global leading independent ad platform today announced a partnership with Qortex, the pioneer in On-Stream™ video ad decisioning. The partnership aligns around Equativ’s in-game marketplace powered by Equativ Buyer Connect (EBC), the self-serve digital ad curation platform for brands, agencies, and data owners, and Qortex’s exclusive access […]
Equativ announces Bridgepoint as new majority shareholder to accelerate scale and growth of the independent adtech company
Leading private asset investor will speed up the development of the only independent advertising alternative to GAFAM, supporting the Open Web. Paris, London & New York, February 27th, 2023 — Equativ, the leading independent ad platform, today confirmed Bridgepoint as its new principal investor. Following record growth in 2022, Equativ reached net recurring revenues of […]
French Tech 120: Equativ joins the prestigious class of 2023 for the second year in a row, with the highest selectivity since the creation of the index
Press release – Paris – February 20, 2023 Equativ, the leading independent ad platform, announced today that it has been selected as a member of the French Tech 120 class of 2023. Equativ is proud to be included once again in this prestigious index of French startups. This announcement rewards Equativ’s record growth and, new […]
Equativ Hires Global Director of Talent Acquisition
Equativ Hires Global Director of Talent Acquisition Senior appointment bolsters ambitions to drive ongoing global growth, while cultivating a strong culture of diversity, inclusion, and collaborative innovation Paris, France, 3rd, January, 2023: Equativ, the leading independent ad monetisation platform, today announced the appointment of Alix de Carné Carnavalet as Global Director of Talent Acquisition. The […]
Audiencerate and Equativ partner to deliver market-leading addressable advertising
Audiencerate and Equativ partner to deliver market-leading addressable advertising London, 1 December 2022 – Audiencerate, the identity hub enabling data-driven advertising, today announced a partnership with Equativ, a leading independent ad monetisation and curation platform. The partnership enables buy-side clients and data owners to harness the combined power of data targeting and premium cross-publisher inventory to […]
Equativ announces strategic hires amid continued growth
Equativ announces strategic hires amid continued growth Heavyweight appointments reinforce the company’s commitment to CTV innovation and service in support of advertisers and agencies London, UK, 23rd November 2022: Equativ, the leading independent ad monetisation platform, today announced two significant appointments: James Grant as SVP and Head of Agency & Enterprise CTV Partnerships, and Emir […]
Edison Interactive integrates with Equativ to offer vertically integrated ad solutions for both supply and demand-side clients through interactive, digital out-of-home platform (DOOH)
Edison Interactive Integrates With Equativ To Offer Vertically Integrated Ad Solutions For Both Supply And Demand-Side Clients Through Interactive, Digital Out-Of-Home Platform (DOOH) Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive’s uniquely delivered content solution designed for locations previously unreachable Denver, August 3, 2022 – Edison Interactive (EI) today announced it has […]
Equativ provides advertisers turn-key solutions to reach back-to-school audiences
Equativ (formerly Smart) provides advertisers turn-key solutions to reach back-to-school audiences Press Release– Paris, July 4th, 2022 To support advertisers’ needs during the busy back-to-school period, Equativ is offering turn-key, multi-publisher back-to-school themed auction packages focused on education, scholarship, family, and parenting segments. The objective is to offer media buyers effective contextual semantic targeting to […]