Featured Articles

Why Human-Centric Design Is The Key To Ad Performance in 2026

Frank Maguire

SVP of Product Marketing & Sustainability

March 18, 2026

The Team Keeping Equativ Running 24/7: Meet the Infrastructure & Security Team

Julien Bailhache

VP, IT Infrastructure & Security

February 26, 2026

Pioneered in Japan: Lei Zhang

Yasuhisa Ishikawa

Senior Sales Director, Equativ Japan

February 18, 2026

All Articles

Employee Experience

Julien Bailhache

VP, IT Infrastructure & Security

The Team Keeping Equativ Running 24/7: Meet the Infrastructure & Security Team

February 26, 2026

Yasuhisa Ishikawa

Senior Sales Director, Equativ Japan

Pioneered in Japan: Lei Zhang

February 18, 2026

Chief Marketing Officer

What Is Ad Context Protocol (AdCP) and How Is It Shaping Programmatic?

February 11, 2026

Director of Content Marketing

Muted Viewing Is the New Normal: What Coinbase’s Super Bowl Ad Gets Right

February 10, 2026

Director of Content Marketing

How Women's Sports Are Redefining Media, Measurement, and Community

February 9, 2026

Product Marketing Associate

The Power Shift Toward Video in Retail Media

January 22, 2026

Director of Content Marketing

CES 2026 Panel Recap: How Cultural Intelligence Shapes Ethical and Inclusive AI

January 13, 2026

Employee Experience

Séverine Rénier Elie

University Director

Meet The University Team: The Power of Learning

December 15, 2025

Managing Director, Japan

Pioneered in Japan: Mai Hasegawa

December 11, 2025

Cassandra Tabert

Senior Director, Global Revenue Enablement

Play The Long Game: Year-Round Sports Advertising Strategies

December 8, 2025

Product Marketing Associate

Shoppable Ads: Why They're Worth Your Attention

November 18, 2025

Employee Experience

Romain Bruguière

Senior Director of Analytics and FP&A

Meet the Analytics Team: Turning Data into Action

November 13, 2025

Director of Content Marketing

Equativ Brazil, Diamond Films & Vibezz Redefine Film Ads

November 10, 2025

Director of Content Marketing

Q&A: Powering Up Brand Connections: Anzu on Intrinsic In-Game Advertising

October 24, 2025

Matthew Workman

Brand Marketing Coordinator

From Scroll to Sale: How Holiday Shoppers Click, Compare, and Buy in 2025

October 17, 2025

Employee Experience

Chanel le May de Beer

VP, Customer Support

Meet the Team Powering Every Customer Win: Equativ Support

October 9, 2025

Director of Content Marketing

Equativ’s Premium Inventory And Receptiv's AI Helped Pinnacle Advertising Reduce CPA by 26%

October 6, 2025

Director of Content Marketing

AI in AdTech: The 2026 Guide to AI in Digital Advertising

September 15, 2025

SVP of Product Marketing & Sustainability

What To Expect At The Green Media Summit London

September 10, 2025

Director of Content Marketing

Everything You Need to Know About Retail Media in 2026: A Comprehensive Guide

September 1, 2025

Arina Karnilova

Associate, Marketing Project Manager

The Evolution Of Retail Media: CTV As The New Point Of Purchase

August 27, 2025

Matthew Workman

Brand Marketing Coordinator

Ranking #1 on HappyIndex®AtWork: The Power of Authentic Leadership

August 22, 2025

Arina Karnilova

Associate, Marketing Project Manager

From Click to Conversion: Sponsored Product Ads Explained

August 19, 2025

Matthew Workman

Brand Marketing Coordinator

Q&A: Greener Media By Design - A Conversation With Butler/Till

August 11, 2025

Director of Content Marketing

Q&A: Exploring The New Media Frontier With Deanna Mulkeen

Managing Director, Japan

Pioneered in Japan: Mathieu Konnert

Matthew Workman

Brand Marketing Coordinator

Q&A: Sustainable Media Buying Can't Wait - A Conversation With CMI Media Group

Director of Content Marketing

AI, Creativity, and Sustainability: Key Takeaways from Cannes’ Most Candid AI Panel

Director of Content Marketing

Equativ And Sharethrough: Reflecting On A Unified Journey

Director of Content Marketing

Helping Deliver A Leaner, More Effective Programmatic Future With Amazon Ads