The Premier SSP for Diversified & Incremental Demand

Publishers deserve a monetization partner that prioritizes transparency, control, and meaningful revenue growth.

For more than a decade, we’ve refined our ad exchange to ensure every impression delivers maximum value. Our commitment to fairness, clarity, and efficiency means you always know how your inventory is being monetized and that it’s working as hard as possible for you.

The Demand Activation Platform

Diversified Global Demand & Innovative Sales Solutions

Diversified Demand sourced by Equativ

Unlock high-quality, incremental demand from a global ecosystem of buyers.

Through our demand platforms, strong relationships with the Big Six agency groups, deep ties with regional and local trading desks, and our proprietary curation tools, we connect you with unique demand that drives stronger yield and consistent revenue growth.

Cutting-Edge Ad Exchange for revenue optimization

Our ad exchange is built to help you capture more value from every opportunity.

With optimized bid request management and a focus on high-quality, direct inventory, we elevate the overall competitiveness of your supply and increase your share of media spend without adding friction to your workflow.

Incremental Demand driven by innovation

We pair media and creative intelligence to unlock new revenue streams.

Campaigns transacting through our exchange benefit from our Creative Enhancement solution, which boosts buyer engagement, strengthens performance, and generates incremental demand that directly lifts your bottom line.

Technology Boosting Efficiency & Performance

Our monetization solutions are designed with you in mind: helping you quickly and easily optimize revenue
without sacrificing control over your most valuable assets: content, audience, and data.

Get Started in One Day

From Server-Side to Client-Side Header Bidding, our SSP connects seamlessly with your existing integration — no custom setup required.

Direct Path to Performance

Our SPO-centric solutions optimize every supply path by prioritizing direct inventory and maximizing revenue for premium publishers.

A Trusted Partner for Privacy, Quality, & Brand Safety

We protect your inventory from inappropriate, unsafe, or non-brand-aligned material and support the latest global and local regulations, offering both you and buyers confidence in every transaction.

Advanced Creative Enhancement Solution

Campaigns running through our ad exchange automatically benefit from our Creative Enhancement solution, which boosts performance, drives incremental demand, and generates more revenue for premium publishers.

Addressability

Enabling all forms of targeting: from semantic to attention-based targeting, including the use of first-party data, alternative IDs, and performance targeting.

Extend Your Monetization

Expand your reach by curating high-quality inventory and audiences beyond your own, and effortlessly activate deals to maximize revenue.