Press
Dstillery and Equativ Partner to Elevate Audience Targeting for Brands
Collaboration Expands Access to Advanced Audience Solutions NEW YORK (October 17, 2024) – Dstillery, the leader in AI ad targeting, today announced a strategic partnership with Equativ, the global independent ad platform. The collaboration marks a significant step in empowering brands and agencies with greater access to Dstillery’s audience solutions, now seamlessly integrated into Equativ […]
79% of Adtech Leaders Prioritize Sustainability and Social Issues, Driving Demand for Future-Proof Partnerships
Equativ and Sharethrough commissioned independent research to explore how brands and agencies are adapting to the rapidly changing advertising landscape. New York, October 3rd, 2024— Equativ and Sharethrough, leading independent ad tech companies, today released the findings of a commissioned Forrester Consulting Opportunity Snapshot, “Future-Proof Your Adtech Partnerships.” Conducted in May 2024, the study delves […]
Equativ Expands Retail Media Division with Kamino Retail Acquisition, Strengthening Onsite and Offsite Solutions
Strategic move bolsters Equativ’s suite of solutions for the fast-growing retail media channel and builds on Sharethrough merger London & New York, September 26 — Equativ, the global independent ad tech company, today announced the strategic acquisition of Kamino Retail, the flexible and agnostic on-site retail media platform designed for retailers. Supported by Bridgepoint, its […]
Eyeota and Equativ Partner to Deliver Personalized, Privacy-Centric Advertising at Scale with Advanced Addressable Audience Solutions
Eyeota, a Dun & Bradstreet company and a global source of audience solutions empowering advertisers worldwide, has announced a strategic partnership with Equativ, a leading global independent ad platform. This strategic alliance integrates Eyeota’s sophisticated audience solutions directly into Equativ’s Supply-Side Platform (SSP), significantly enhancing the precision, reach, and scalability of omnichannel advertising. This collaboration brings together Eyeota’s […]
Equativ and Illuma partner to increase performance, accuracy, and scale for advertisers
Our partnership with illuma brings advanced AI-powered audience expansion and content categorization to our Equativ Buyer Connect curation platform.
Rueben Vijaratnam Appointed Managing Director SEA
Reuben Vijarathnam joins Equativ’s Singapore office as Managing Director to build a demand-focused strategy and drive growth and innovation in the region.
IAS Becomes a Partner of Equativ Buyer Connect
Integral Ad Science pre-bid targeting segments offer Equativ Buyer Connect users a wide choice for creating packages according to quality criteria.
Leading Industry Players Launch New Initiative to Accelerate the Development and Growth of Programmatic TV In Europe
A consortium of leading industry players in collaboration with PXI and major European broadcasters, streamers, and agency groups have announced the launch of the European Programmatic TV Initiative to support the development and growth of programmatic advertising in Europe.
Equativ and Sharethrough Merge to Form One of the Largest Global Independent Ad Platforms and Marketplaces
Equativ, the global independent ad tech company, today announces its merger with Sharethrough, one of the top independent omnichannel ad exchanges.
