Press

Press
02.01.2022

After record growth, Smart joins the French Tech 120

Press release – Paris, February 1, 2022. Smart – the independent ad monetization platform – announced today that it has been selected as a member of the French Tech 120, the French national program that brings together the most innovative and fastest-growing technology companies. Smart was selected based on its hypergrowth over the past 3 […]

Press
01.31.2022

Media buying: Smart allows brands to target sports fans

To support brands in meeting their campaign performance objectives during periods of high customer engagement, Smart is expanding its range of themed, multi-publisher advertising inventory packages on its Smart Buyer Connect platform to include dedicated sports event categories.

Press
01.18.2022

Combining scalable targeting capabilities and access to Top-Tier Media, Sirdata and Smart innovate to serve publisher and buyer requests

PARIS, France, 18th January, 2022 – Smart Ad Server (“Smart”), the leading independent ad monetization platform built for premium publishers to serve demanding buyers and Sirdata, the expert in addressability, have joined forces to offer media buyers direct access to premium inventory powered with data to enhance the value of an increasingly premium advertising ecosystem. […]

Press
01.05.2022

Vocento enters partnership with Smart to replace its full ad tech stack and optimize digital advertising

Vocento enters partnership with Smart to replace its full ad tech stack and optimize digital advertising London / Paris / Madrid, 4 January 2022.- Vocento and Smart have reached an agreement to work together to deliver the best technology solutions to the advertising market, to provide clients and media buyers with a high-quality and varied […]

Press
12.27.2021

Smart is Awarded Best Management Team by Private Equity Exchange

Smart was recognized with the Best Management Team Award in the Small to Mid-Cap category by a jury of high-profile experts. The recognition can be attributed to the number of Smart’s achievements over the past year.

Press
12.15.2021

Smart AdServer launches curation offering, enabling media and data activation at scale

The curated marketplace platform offers flexibility and simplicity to curate cross-publisher inventory in a fragmented programmatic ecosystem London, UK, 14th December 2021: Smart AdServer today announced the launch of its curation offering, a platform that delivers greater value in the form of curated deals for the digital advertising supply chain. The curation platform streamlines programmatic […]

Press
11.25.2021

Little Syster recognizes Smart’s commitment to digital responsibility

The desire to promote a healthier, more transparent industry in terms of data collection, management, and sharing led Smart to ask Little Syster to audit its entire organization and its data practices. Following this audit, Smart received the “Little Syster Score” that recognized its commitment to offer its customers a more transparent approach to data privacy and security. 

Press
11.25.2021

Adverty partners with Smart to further facilitate access to its seamless in-game inventory

Adverty today announces a partnership with Smart as it seeks to widen access to its market-leading programmatic in-game inventory for advertisers globally London, UK, 25 November 2021: Adverty, the leading in-game platform for advertisers, agencies and game developers, is expanding its footprint with a global partnership with Smart; a leading independent ad tech platform. The […]

Press
11.15.2021

LiquidM DSP and Navegg Announce Partnership

LiquidM, Smart AdServer’s Demand Side Platform, and Navegg, the Latin American market leader in big data, DMP, and analytics solutions, announce a partnership integrating Navegg’s audience data into the LiquidM DSP. The integration will allow direct buyers, agencies, and trade desks integrated with LiquidM to leverage Navegg’s leading audience data and targeting solutions.

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