Press
Smart AdServer Integrates with Publica
New global partnership to bring increased demand to CTV publishers PARIS – October 19, 2021– Smart, the independent ad tech platform, announced a new partnership with Publica, a leading Connected TV (CTV) ad platform, to accelerate Smart’s growth ambitions in the rapidly expanding CTV sector. This integration is a major step in Smart’s growing commitment […]
MediaJel Partners with Smart AdServer
Programmatic software and adtech platform leaders unite to transform digital ad ecosystem and enable new opportunities for cannabis brands and endemic publishers Walnut Creek, CA – October 6, 2021 – MediaJel, the leading digital marketing and programmatic software platform for regulated brands, today announced an exclusive partnership with Smart AdServer, the premier independent ad monetization […]
Smart becomes the first SSP to collaborate with White Bullet to safeguard quality in the digital media landscape
London, UK Sept 29th 2021: IP protection company White Bullet and independent ad tech platform Smart AdServer today announce a global partnership designed to help eradicate the scourge of piracy from the global media landscape. White Bullet’s platform detects piracy across multiple digital ecosystems, remaining up-to-date in real-time, and tracking advertising and financial impact – […]
Smart integrates with Oracle Contextual Intelligence to further strengthen brand safety for both publishers and advertisers
The solution providing real-time content review and pre-bid classification is now fully available within Smart’s platform, to help allow advertisers, agencies, and publishers to ensure inventory quality and avoid unsafe content across industry-standard brand safety categories.
Teiffyon Parry joins Smart as EVP Global Demand
Smart AdServer today announced the appointment of Teiffyon Parry as EVP Global Demand to drive growth of the company’s demand offering.
Targeted advertising on linear TV: RMB and Smart AdServer display personalised ads during live Euro 2020 games.
13 July 2021: RMB – Belgian multi-media advertising network – relied on the proprietary solution of Smart AdServer – the leading independent ad monetisation platform – to activate linear TV ad replacement on live streams on desktop and mobile app (IOS & Android) for the first time during Euro 2020 ad breaks. The adtech’s advanced […]
Smart acquires cookie-free CTV and video advertising platform DynAdmic
“Leading independent ad monetization platform aims to scale its position on the CTV/Video market and to provide media buyers and publishers with enhanced cookie-free contextual targeting capabilities and a strong media services organization.” Paris – June 30, 2021 – Smart AdServer, the leading independent ad monetization platform, today announces its acquisition of DynAdmic, the integrated […]
Smart acquires cookie-free CTV and video advertising platform DynAdmic
“Leading independent ad monetization platform aims to scale its position on the CTV/Video market and to provide media buyers and publishers with enhanced cookie-free contextual targeting capabilities and a strong media services organization.” Paris – June 30, 2021 – Smart AdServer, the leading independent ad monetization platform, today announces its acquisition of DynAdmic, the integrated […]
Global Adtech Media Event: Smart, LiveRamp, ID5, Gameloft, HUMAN, Showheroes, BCN, JW Player, and Reach PLC announce “glocal” virtual advertising and media festival
Global Adtech Media Event: Smart, Liveramp, ID5, Gameloft, HUMAN, Showheroes, BCN, JW Player, and Reach PLC announce “glocal” virtual advertising and media festival. May 10th, 2021 – After last year’s successful Summer Adtech and Winter Adtech Virtual Events, several players in the digital media and advertising industry have come together to launch the festival’s 3rd […]