Blog
Equativ Spotlight: Mark
Mark, Senior Global Solutions Architect in our NYC office shares what he enjoys about working at Equativ.
Navigating Data Clean Rooms: Part II
In this article, we break down the benefits and limitations of data clean rooms, along with sharing tips for getting started.
IRIS.TV announces its first full-stack integration with Equativ: partnering to power smart contextual CTV ad targeting
Leading content data platform joins forces with ad tech innovator to shape the post-cookie video and CTV future: providing better insight-powered contextual ad targeting. London, New York & Paris 30 October 2023 — Equativ, the global leading independent ad platform, has today announced its official partnership with IRIS.TV — the only data platform built for […]
Navigating Data Clean Rooms: Part I
Data clean rooms can help advertisers and publishers make smarter data-driven decisions. Here’s what you need to know to get started.
Navigating a Cookieless World: Breaking Down Solutions
We break down the large array of post-cookie addressability solutions available to publishers in the face of cookie deprecation.
Equativ and Utiq’s new partnership brings people-first advertising to the programmatic supply chain
Innovative technology platform and data consent service set to help the industry move towards trust-based responsible advertising practices, while giving consumers real control and choice over their data. Wednesday, 4th October 2023 — Equativ, the global leading independent ad platform, today announced its partnership with Utiq — the European AdTech company that delivers a Telco-powered […]
Equativ to Accelerate Global Evolution with New Additions to Executive Team
Senior appointments mark the next phase of global expansion; with expert talent fueling greater client value, product development, and stronger multi-market communications. New York, London, & Paris 2 October 2023 — Equativ, the leading independent ad platform, today announces the appointments of Emir Teffaha as Executive Vice President for its European arm, and Marisa Nelson […]
Equativ Spotlight: Guillermo
Guillermo, our Services Director for Europe shares what he enjoys about working at Equativ.
Q&A: Getting Political With Statara
We sat down with Statara to talk politics as we partner to offer a robust database for targeting key political audiences this election season.