Advertising Enters The Cookieless Era
Wondering what you need to know when it comes to cookie deprecation? The Equativ Identity Indicator provides a look at the cookieless present.
One Year Together: Looking Ahead – An Interview With CEO Arnaud Créput
As we celebrate one year of coming together as Equativ, we sat down with our CEO, Arnaud Creput to reflect on what lies ahead.
Adtech Horoscopes: What’s in Store for 2024?
2024 looks to be yet another uncertain year in the adtech industry. While a major shift away from cookies will have an impact on every sign, some will benefit from major changes in attention measurement and new formats in the year to come. No matter how challenging the year ahead may seem, keep in mind […]
Equativ Spotlight: Mélina
Mélina, a product owner in our Valbonne office shares what she enjoys about working at Equativ.
Q&A: Céline Gauthier-Darnis on Breaking Barriers in Adtech
We sat down with Céline Gauthier-Darnis following her Top 15 Women Leader in the Middle East Award to ask about her career journey and the advice she has for other female leaders.
Equativ Spotlight: Mark
Mark, Senior Global Solutions Architect in our NYC office shares what he enjoys about working at Equativ.
Equativ Spotlight: Guillermo
Guillermo, our Services Director for Europe shares what he enjoys about working at Equativ.
Q&A: Getting Political With Statara
We sat down with Statara to talk politics as we partner to offer a robust database for targeting key political audiences this election season.
Q&A: Cookieless Countdown – Five Questions With Qwarry
We asked Qwarry about their semantic targeting technology and what advertisers should be doing now to prepare for a cookieless future.