Company News

February 26th, 2020 – Smart AdServer, an independent ad tech platform, has appointed Gérald Sauvageon – previously Head of Broadcast/Entertainment at Google – as Senior VP Sales Video/Addressable TV. This appointment comes at a time of accelerating growth for the French adtech company, whose objective is to strengthen its position in the video and addressable […]

LONDON, OCTOBER 30, 2019 – Smart AdServer, the leading independent ad monetization platform, today announces its market launch in the United Kingdom with the opening of a London office. Pierce Cook-Anderson has been appointed UK Country Manager and will lead UK operations, providing simple and transparent revenue-driving solutions for premium publishers to help them maximise […]

PARIS — December 14th, 2018 — Smart, the independent ad monetization platform, has recently added 4 senior team members globally. These key hires in sales, partnerships, data analytics, and human resources will take leadership roles in the continued growth and expansion of the company into key markets such as the UK and US. “Smart has […]

PARIS — December 3rd, 2018 — Smart, the independent ad monetization platform, has been ranked first in terms of mobile web inventory coverage according to a global ads.txt scan, a monitoring tool developed by French publisher, mind Media. Smart also topped the list among French industry players present in ads.txt files from 827 websites worldwide. […]

NEW YORK, November 8th, 2018 – S4M, Futurs.io, Dentsu Aegis Network’s digital performance agency iProspect, Smart and Mondadori MediaConnect is launching the “Adschain Consortium” to address the persistent fraud in the programmatic supply chain. This ambitious alliance will apply blockchain technology on industry transactions to bring more transparency for all the stakeholders. Online advertising fraud […]

Arnaud Créput promoted to CEO; new Strategic Board created   PARIS — September 5th, 2018 — Smart (formerly known as Smart AdServer), the holistic publisher tech platform, has appointed CFO Arnaud Créput to the role of CEO to lead the company through its next phase of transformation and exponential growth. Créput is succeeding Cyrille Geffray who served as CEO since […]

Since July 1st, Ingrid oversees all EMEA business activities  to support Smart’s growth. In this capacity, she sits on the executive committee of the company. PARIS — July 11th, 2018 — Smart, the independent ad monetization platform, has promoted Ingrid Couasnon to EVP EMEA from Country Manager, France. In her new role, Ingrid will lead the business and operational […]

Romain Job and Joseph Lospalluto tapped for new Global and Americas roles, respectively NEW YORK — April 10th, 2018 — Smart (formerly known as Smart AdServer), the fully transparent holistic ad monetization platform, today announced two senior management promotions and changes in executive titles. Romain Job, formerly General Manager Americas, has been appointed Chief Product Officer. In his […]

Paris, March 15, 2018 –  Smart, a key player in programmatic announces the appointment of Romain Job as Chief Product Officer, formerly Country Manager America. As such, Romain’s mission is to oversee the entire product strategy, under the responsibility of Cyrille Geffray, CEO of Smart and will continue to sit on the executive committee of […]